To date, this has been the biggest difference between Spotify and Rdio. Now, that difference no longer exists, in this country anyway. Anyone can now go to Rd.io and play any of 20 million songs, for free, with some audio ads inserted into the mix, as with Spotify.
Spotify recently added a web version, becoming a little more like Rdio; now that Rdio is free here, it’s borrowed a page from Spotify, whose freemium approach has enabled it to grow faster than any of the other music subscription services. With both services, you’ll need to pay if you want to take those songs mobile.
Here’s the announcement from Rdio’s blog:
If you love something, set it free. Well, we couldn’t agree more. So starting today Rdio is free in the U.S. on the web. That means you can listen to 20 million songs plus all the albums, playlists, and stations you love anywhere there’s a computer. Absolutely free.
As part of this update, we’ve added in-stream messaging to Rdio on the web. These new ads are short and sweet. Free listeners will hear a mix of new feature announcements, messages from partner brands, notifications about exclusive content, and other helpful tips.
Our ad-free option, Rdio Unlimited, will still be available for $9.99 a month for mobile and web access. If you’re already an Rdio Unlimited subscriber, your listening experience will stay exactly the same.
And don’t forget that Stations are always free on your phone. So now you can hear music you love, whether you’re walking around town or listening through your computer, without paying a thing.
To celebrate our new found freedom, we figured there is no better mode of expression than music. Turn up these songs and let freedom reign: